{"id":6823,"date":"2022-04-11T14:30:23","date_gmt":"2022-04-11T14:30:23","guid":{"rendered":"https:\/\/synchedin.com\/blog\/?p=6823"},"modified":"2022-04-11T14:30:23","modified_gmt":"2022-04-11T14:30:23","slug":"auto-generated-captions-instagram","status":"publish","type":"post","link":"https:\/\/licensing.routenote.com\/blog\/auto-generated-captions-instagram\/","title":{"rendered":"Auto-Generated Captions on Instagram for Accessibility"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.instagram.com\/\">Instagram<\/a> has added auto-generated captions to videos, making life easier for creators, whilst boosting the platform&#8217;s accessibility. What does this mean for creators?<\/p>\n\n\n\n<p>At the start of March, Instagram <a href=\"https:\/\/twitter.com\/instagram\/status\/1498710216585613314\">announced<\/a> in a tweet that it would be rolling out audio-generated captions on video content. Prior to this, creators had to add captions themselves before uploading content to the platform.<\/p>\n\n\n\n<figure class=\"wp-block-embed-twitter wp-block-embed is-type-rich is-provider-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">We\u2019re excited to share auto-generated captions for IG Feed videos. <br><br>Adding captions makes Instagram more accessible for those in the deaf\/hard-of-hearing communities\ud83e\uddcf\ud83e\uddbb. You will have the option to turn captions on (or off). <br><br>Available in 17 languages (with more to come). <a href=\"https:\/\/t.co\/DiaFa95o7U\">pic.twitter.com\/DiaFa95o7U<\/a><\/p>&mdash; Instagram (@instagram) <a href=\"https:\/\/twitter.com\/instagram\/status\/1498710216585613314?ref_src=twsrc%5Etfw\">March 1, 2022<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p>This change applies to Instagram Feed videos. When uploading Reels, creators can already add auto-generated captions via a sticker. But, when it comes to regular video posts, there&#8217;s no such option available. Adding captions to video content makes the platform much more accessible for the deaf or hard of hearing communities. Users have the option to enable captions or turn them off.<\/p>\n\n\n\n<p>Adding captions also means people can enjoy content more easily with the volume turned off. Consuming content on mute has become a much more popular option, with people watching videos out and about, or whilst in public.  <\/p>\n\n\n\n<p>Instagram will be adding auto-generated captions in 17 different languages, with more to be added in the future. Last October, <a href=\"https:\/\/www.youtube.com\/\">YouTube<\/a> made <a href=\"https:\/\/licensing.routenote.com\/blog\/youtube-auto-captions-update\/\">auto-generated captions available to all<\/a> creators. Before this, it was only an option for channels with over 1000 subscribers. This was also in a bid to improve accessibility, and help creators reach a wider audience.<\/p>\n\n\n\n<p>Ever competing with TikTok, this addition to Instagram videos comes as the feature has always been available on the short-form video content platform. Instagram also added the <a href=\"https:\/\/licensing.routenote.com\/blog\/instagram-remix-what-is-it-how-is-it-used\/\">Remix<\/a> feature, in order to match up with TikTok&#8217;s Duet feature. <\/p>\n\n\n\n<p>The announcement of auto-generated captions on Instagram videos came just a day after it <a href=\"https:\/\/creators.instagram.com\/blog\/instagram-reels-creators-simplify-video\">announced<\/a> it would be ending support for its standalone IGTV feature. This has been done in order to make video content more discoverable and easier to find, placing firmly within the regular feed. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Instagram has added auto-generated captions to videos, making life easier for creators, whilst boosting the platform&#8217;s accessibility. What does this mean for creators? At the start of March, Instagram announced in a tweet that it would be rolling out audio-generated captions on video content. Prior to this, creators had to add captions themselves before uploading content to the platform. This change applies to Instagram Feed videos. When uploading Reels, creators can already add auto-generated captions via a sticker. But, when it comes to regular video posts, there&#8217;s no such option available. Adding captions to video content makes the platform much&#8230;<\/p>\n","protected":false},"author":1,"featured_media":5974,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[288,2349],"tags":[2340,3628,48,3626,3629,3627],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Auto-Generated Captions on Instagram for Accessibility - RouteNote Licensing Blog<\/title>\n<meta name=\"description\" content=\"Instagram has added auto-generated captions to videos, making life easier for creators, whilst boosting the platform&#039;s accessibility.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/licensing.routenote.com\/blog\/auto-generated-captions-instagram\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Auto-Generated Captions on Instagram for Accessibility - RouteNote Licensing Blog\" \/>\n<meta property=\"og:description\" content=\"Instagram has added auto-generated captions to videos, making life easier for creators, whilst boosting the platform&#039;s accessibility.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/licensing.routenote.com\/blog\/auto-generated-captions-instagram\/\" \/>\n<meta property=\"og:site_name\" content=\"RouteNote Licensing Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-04-11T14:30:23+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"2 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/licensing.routenote.com\/blog\/#website\",\"url\":\"https:\/\/licensing.routenote.com\/blog\/\",\"name\":\"RouteNote Licensing Blog\",\"description\":\"RouteNote Licensing Blog - The World of Music Licensing - YouTube, Facebook, Film, Advertising and more.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/licensing.routenote.com\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/licensing.routenote.com\/blog\/auto-generated-captions-instagram\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/licensing.routenote.com\/blog\/auto-generated-captions-instagram\/#webpage\",\"url\":\"https:\/\/licensing.routenote.com\/blog\/auto-generated-captions-instagram\/\",\"name\":\"Auto-Generated Captions on Instagram for Accessibility - RouteNote Licensing Blog\",\"isPartOf\":{\"@id\":\"https:\/\/licensing.routenote.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/licensing.routenote.com\/blog\/auto-generated-captions-instagram\/#primaryimage\"},\"datePublished\":\"2022-04-11T14:30:23+00:00\",\"dateModified\":\"2022-04-11T14:30:23+00:00\",\"author\":{\"@id\":\"https:\/\/licensing.routenote.com\/blog\/#\/schema\/person\/b40dcf11cfca7bde32d6e0068d9f412a\"},\"description\":\"Instagram has added auto-generated captions to videos, making life easier for creators, whilst boosting the platform's accessibility.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/licensing.routenote.com\/blog\/auto-generated-captions-instagram\/\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/licensing.routenote.com\/blog\/#\/schema\/person\/b40dcf11cfca7bde32d6e0068d9f412a\",\"name\":\"RouteNote Licensing Team\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/licensing.routenote.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e591c246bfa784cbfeb904b97fee92d0?s=96&d=mm&r=g\",\"caption\":\"RouteNote Licensing Team\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/licensing.routenote.com\/blog\/wp-json\/wp\/v2\/posts\/6823"}],"collection":[{"href":"https:\/\/licensing.routenote.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/licensing.routenote.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/licensing.routenote.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/licensing.routenote.com\/blog\/wp-json\/wp\/v2\/comments?post=6823"}],"version-history":[{"count":0,"href":"https:\/\/licensing.routenote.com\/blog\/wp-json\/wp\/v2\/posts\/6823\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/licensing.routenote.com\/blog\/wp-json\/wp\/v2\/media\/5974"}],"wp:attachment":[{"href":"https:\/\/licensing.routenote.com\/blog\/wp-json\/wp\/v2\/media?parent=6823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/licensing.routenote.com\/blog\/wp-json\/wp\/v2\/categories?post=6823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/licensing.routenote.com\/blog\/wp-json\/wp\/v2\/tags?post=6823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}