Your channel’s silent partner When you typically think about branding, it tends to consist of logos, fonts, colour palette and editing style, which are crucial for getting noticed. But the key to engagement, brand anchoring…
Author: Sam Wearne
The world of digital marketing is a hyper-saturated space, and standing out has to go much further beyond just making a great video. While visual consistency is essential (logos, colours, fonts), that’s just surface-level branding.…
The success stories of modern-day content creators really bring into focus the topics of Audience Retention and Watch Time. You already know that the first 15 seconds are the most important for hooking in your…
First impressions are everything. The first 15 seconds of any video are often the most crucial and will generally result in a viewer continuing to watch or moving on to something else completely. What makes…
Investing your time and energy into the scripting, shooting and editing of your video, only to get that dreaded ‘Your video has been claimed‘ email 20 minutes after you hit ‘Publish’, and now your revenue…
