You’ve probably seen them hundreds of times. A creator makes a point and for about a second the video cuts to SpongeBob looking horrified, Walter White staring in disbelief or Leonardo DiCaprio raising a glass.…
Category: Film
Creators are often advised to find their niche when creating content and building a channel, but exactly how specific should you really be? Will narrowing your focus too much actually hold your content back or…
If you’re a lone creator responsible for every stage of your video production, your tripod is going to be one of your best friends. It helps provide stable, consistent footage without the need for a…
Children’s content can generate extraordinary viewing figures on YouTube. But does this popularity translate to huge rewards? While it may seem lucrative, creators face a very different set of rules when they target young audiences.…
Reckless Ben has suddenly become one of YouTube’s most talked-about creators, with his investigation into a disputed LEGO collection going viral and attracting global attention. But who is this unlikely crusader for justice, and what…
Content creation is often portrayed as a one-person job, but as your channel or profile grows, so do the demands. Eventually, it may be time to bring in some help and start building your team.…
Spend any time on YouTube and you’ll quickly notice something…videos rarely sit still for long. But is all that movement really necessary? And could keeping your video visually active help hold your audience’s attention? In…
When people think of content creators, and particularly YouTubers, they often picture larger-than-life personalities and over-the-top presenters. While this is certainly true of many prominent influencers, the variety of personalities is as broad as the…
Lighting does far more than simply illuminate your subjects. The right combination of colour, direction and intensity can transform an ordinary shot into something far more interesting. Used creatively, lighting can add drama, intimacy and…
Finding your audience and understanding there needs and wishes is key to buiding a strong online community that support your work. The better you can read your audience, the easier it becomes to attract more…
