Starting a YouTube channel can be an exciting adventure. And as a new year dawns so do new opportunities. In 2026 the platform is bigger than ever, with an ever expanding range of tools to…
Category: Social Media
Santa and his Reindeer are within range of a good snowball throw. The mince pies are out. The Bailies has been poured. And somehow… you’ve still got content to make. Maybe it’s a festive social…
Good audio has a substantial effect on viewer retention. Well recorded dialogue and sound makes viewers stay, while poor quality audio risks a mass exodus. Having good quality sound effects the perceived production value of…
You can stop subscribing to the idea that you need an expensive studio and software to succeed on YouTube. The biggest investment you need to make right now isn’t your money, it’s your strategy, time…
Your channel’s silent partner When you typically think about branding, it tends to consist of logos, fonts, colour palette and editing style, which are crucial for getting noticed. But the key to engagement, brand anchoring…
Music can make or break your videos. It’s one of the most powerful tools at your disposal. The right soundtrack can elevate your content, but with a few smart editing techniques, you can do far…
Short-form videos are now the quickest way for creators to share ideas, build audiences, and go viral. Whether you’re posting TikToks, Instagram Reels, or YouTube Shorts, these quick, energetic clips are intended to grab people’s…
The success stories of modern-day content creators really bring into focus the topics of Audience Retention and Watch Time. You already know that the first 15 seconds are the most important for hooking in your…
First impressions are everything. The first 15 seconds of any video are often the most crucial and will generally result in a viewer continuing to watch or moving on to something else completely. What makes…
"Twitter killer" Threads app has racked up over 100m sign-ups in the space of a week. Learn about the app that is all about "kindness".
