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Royalty-Free Music and Sound Effects for Ads & Brand Videos

Music and sound effects for online ads, product launches, explainers, testimonials and brand films, drawn from the categories that suit advertising and branded content.

Music for Advertising & brands

Match the music to the message

An ad has seconds to land. A launch video needs a build towards the reveal, an explainer needs a light, steady bed under the voice-over and a testimonial needs something warm that lets the speaker lead. Start from the format, then check that the energy of the track peaks where your message does.

Logo reveals, stings and offers

Short brand moments rely on sound design as much as on music. Impacts, whooshes and stingers make a logo reveal or a call to action feel finished, and bells or money sounds can mark an offer. Switch to the Sound Effects tab to find them.

Related Categories

Frequently Asked Questions

What music works for a product launch video?

Tracks that build and peak, often described as powerful, inspiring or climactic, suit a launch. Add impacts and whooshes from the Sound Effects tab on the reveal.

Does the music depend on the industry of the brand?

Often, yes. Automotive ads lean on driven, powerful tracks, beauty and fashion on smooth and slick ones, technology on clean electronic music and charities on hopeful, emotional music. Match the sound to how the brand wants to be seen.

Are there kinds of advertising the license does not cover?

Yes. The license agreement excludes some uses, such as political advertising and gambling-related or pornographic content. Read the license agreement before you use a track in an ad.

Can I find music for social media ads?

Yes. Upbeat tracks that work in short formats suit social media ads, together with the transitions and reaction sounds that suit fast social edits.